Facebook Integration — Overview
Whoxa CRM connects to a Facebook Page you manage via classic Facebook Login. Once connected, you get Messenger auto-replies, keyword-triggered automations on post/reel comments and story replies, Click-to-WhatsApp ad attribution, and a Lead Ads inbox.
What You Need
| Requirement | Details |
|---|---|
| A Facebook Page | You must be an admin/manager of at least one Page |
| Meta Developer App | With Facebook Login product added |
App credentials in your .env | FACEBOOK_APP_ID, FACEBOOK_APP_SECRET, FACEBOOK_OAUTH_REDIRECT_URI, FACEBOOK_WEBHOOK_VERIFY_TOKEN |
Note: Facebook Connect is fully independent from Instagram Connect — separate Meta App credentials, separate OAuth flow. Connecting one does not connect the other.
Single-Page limitation: if the Facebook account you log in with manages more than one Page, Whoxa CRM currently connects only the first Page Meta returns — there is no page-picker. If you need a different Page, that Page's admin should be the one to run the Connect flow, or ask your developer about adding a page selector.
Sidebar Pages
| Page | Purpose |
|---|---|
| Facebook Connect | Start/manage the OAuth connection, webhook config |
| Click To WhatsApp Ads | View which WhatsApp conversations came from CTWA ads, set up ad-specific automations |
| Lead Generation Forms | Read-only inbox of leads submitted through your Meta Lead Ads |
| Posts Automation / Reels Automation / Stories Automation | Keyword-triggered auto-replies on comments and story replies |
Setup Order
- Connect Facebook — authorize your Page.
- Set up Content Automation for comment/story auto-replies.
- If you run WhatsApp click-ads, see Click To WhatsApp Ads.
- If you run Lead Ads, see Lead Generation Forms.